Picjam

Streamlining AI Onboarding for eCommerce

Picjam uses AI to transform everyday product photos into professional-quality images, offering a faster and more cost-effective alternative to traditional photoshoots. The challenge? Designing an onboarding flow for a tool unfamiliar to most users.

Chemist Warehouse

A Tough Pill to Swallow: Researching a New Feature

With a 50% drop in turnover during COVID, Chemist Warehouse needed to translate their in-store success to their online platform. User research revealed that the online experience felt as overwhelming as their crowded stores, but without the trusted guidance of their chemists.

Cars on Demand

Driving Results: Cars on Demand Webpage Redesign

How do you turn a “delightful” service into a market leader? Cars on Demand challenged my team to uncover why their Executive Assistant customers were disengaging despite loving the product. Through research, we found the problem wasn’t the service—it was the first impression. 

Vidi
(Coming soon)

Transforming Product Photography for Online Stores

Great product shots are hard. Photoshoots take time, and quality results aren’t guaranteed. Vidi simplifies the process with guided templates, helping store owners capture videos that convert.